Where we are strong
As the Migros industrial group, M-Industry is close to the market, sets trends and surprises people with innovative products and services. The M-Industry companies produce over 20,000 different products offering unbeatable value for money and with the traditional and firmly established Swiss appreciation of quality.
01 Private Labels
Over many decades, M-Industry has acquired a unique know-how in the development, production and marketing of Private Label concepts.
02 Innovations
Innovations are one of the main drivers of our business. Every year we develop several hundred new products, including so-called “New-to-the-world products”.
03 Category Management
In the interests of customers and consumers, our experts regularly inspect product assortments and production processes.
04 Marketing
In response to customer requests, we analyse target markets and create new assortments and products. We develop market positioning, innovative packaging solutions and attractive communication and sales promotion concepts.
05 Retailing
As subsidiaries of Migros, Switzerland’s leading food retailer, we understand how the retail sector thinks and acts.
06 Supply Chain Management
We are well aware that an optimised Supply Chain is crucial to the commercial success of a company. Together with our partner companies, we therefore strive to adopt processes that are largely common to all.


























