This film demonstrates M-Industry’s commitment to sustainability and sets out its strategy. All companies in the M-Industry group are obliged to implement this strategy. It contains over 40 objectives stretching until 2020 and three guiding visions that will form the basis of its work until 2040.
M-Industry has set itself ambitious but realistic and inspiring goals up to 2020. Pioneering visions until 2040 serve as a beacon and set the long-term direction. They lay the foundations for more radical innovations and partly require technological advances. Leading the way are 100 percent sustainable raw materials, 100 percent renewable energy and 100 percent recycling.
The M-Industry sustainability concept encompasses the entire value-creation chain: from the procurement and cultivation of raw materials and corporate production to consumption and recycling. M-Industry is striving towards closed-loop systems across this chain.
All M-Industry companies are using targeted measures to work on ten areas of activity.
Fields of action in ecology: biodiversity, water & soil, climate
Fields of action in the economy: resource efficiency, capacity for innovation, market performance
Fields of action in society: employment, partnership, health, animal welfare